How to Ask a Reporter out for Coffee
Coffee, it’s not just for breakfast anymore. Turns out, it’s a great way to get to know a local reporter you have been hoping would write about you! Why leave coffee strictly in...
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Coffee, it’s not just for breakfast anymore. Turns out, it’s a great way to get to know a local reporter you have been hoping would write about you!
Why leave coffee strictly in the realm of sales prospecting, chats with long, lost friends or a pit-stop on the way to work? Why not use it, and the opportunity it affords to enjoy another person’s company while sipping your favorite coffee beverage, as a means to promote your business, your brand, your PR?
Some considerations to weigh as you look to invite a local reporter or TV news anchor:
So how do you win the trust of such an elusive creature as that? Try a few of these tricks:
In other words, don’t miss out on the pleasant opportunity to both enjoy a cup of coffee and indulge in a little PR over Coffee! In as little as fifteen minutes, you could be on your way to some local news coverage courtesy of the humble coffee bean!
Got any comments you’d like to add or care to mention how coffee has proved instrumental to your PR success? Please elaborate below. Or just invite me to a cup of coffee!
About Dave Manzer: In 2009, Dave Manzer founded Swyft, an Austin PR & digital marketing agency for startups and fast-growth businesses. His team specializes in highly integrated PR & inbound marketing strategies that help B2B tech companies around the world reach their goals in brand awareness and revenue growth. If you have any PR questions about your startup or small business, feel free to tweet him at @davemanzer or email him at firstname.lastname@example.org.