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While it’s tempting to slow down your marketing efforts once summer is in full swing, the slower season is actually the perfect time to ramp them up. The key to any good PR...
If you are a recent or upcoming graduate, you know that the stress of trying to find a PR internship in the midst of a global pandemic can become overwhelming. In a rapidly...
The legalization of same-sex marriage in the United States just celebrated its six-year anniversary on June 26. Each June, members and allies of the LGBTQ+ community commemorate...
With the PR world constantly growing with new job opportunities, it can be a challenging time for recent college graduates as they’re deciding what career path they plan on...
A whitepaper is a marketing content piece used by tech startups seeking to expand brand awareness and drive traffic and prospect interest in the startup’s offerings by addressing...
Networking to a business is like pollen to bees. Pre pandemic, networking came in several forms: conferences, business fairs, happy hours, and even online resources like LinkedIn...
The first thing people often think of when they hear the term ‘PR’ is brand awareness. But in today’s digital-first landscape, PR goes far beyond building brand awareness and...
What is a thought leader? The 25-year-old term has evolved from describing a person who had ideas that warranted attention into a full-fledged PR strategy. To be a thought leader...
If you’re a recent or upcoming college graduate, the negative influence that Covid-19 has had on the job market is a cause of immense stress. Although job prospects for recent and...
HARO, or “Help a Reporter Out”, is an online platform by Cision that connects journalists who need expert input for their articles, with verified sources of expertise,...
PR over Coffee is wholly owned by Swyft, a tech PR agency and digital marketing company with offices in Austin, San Francisco, Denver and Houston.